A Little YouTube Inspiration For Photographers

A Little YouTube Inspiration For Photographers

Every once in a while, its nice to take a break and be inspired by something outside of your comfort zone. What are others doing in the world of photography? How can they motivate you to reach and grow and stretch beyond what you are currently doing with your own photography? I recently ran across … Read more

9 More YouTube Videos You Have To See If You Are A Photographer

A while back I created a post to help you find great photography channels to check out and follow on YouTube.

Dig Deeper: 10 of the Best YouTube Channels For Photographers

And while those are still going strong and still worth following, I wanted to find some more exciting channels that can give you more inspiration for both your photography and your business.

DigitalRevTV

I love their About Us description – The most subscribed and viewed photography show on the interweb, presented by an asian dude with British accent. They have dozens of videos broken down into many different categories – definitely something for everyone. From lens review, mirrorless camera reviews, and even their own series The Internet’s Most Talented Photographer Reality Show, this channel will keep you watching for many weeks to come.

httpv://www.youtube.com/watch?v=SrqZe2HzDEE&

FroKnowsPhoto

FroKnowsPhoto is created by photographer Jared Polin. This YouTube channel provides you with fun, creative videos on everyting from how to’s and photo editing techniques, to critiques and photo contests.

httpv://www.youtube.com/watch?v=Ba70u97GFww&

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How To Maximize Your Marketing Results By Using YouTube Videos

You blog. You use Facebook. You showcase your photographs. But what about video? Are you using video to enhance your marketing efforts?

As photographers, we think “stills”. Yet it’s easier than ever to create a video – many DSLRs have the capability. So why not use it to help you market what you do? Here are a few tips to help you use video to enhance your marketing efforts.

Create Compelling Content

By creating a YouTube video, your goal isn’t to create the most watched video ever. You’ll never be able to compete with Justin Bieber or Lady Gaga, who have pulled a half billion views for just one of their videos.

But do you really need a half billion views? What would you do with that much traffic? Would you really be able to shoot that many portraits, or service that many wedding clients?

Instead, create content that addresses your audience’s needs and desires. If you are in the world of fashion photography, showcase what you look for every day. If you regularly work with brides, showcase your trash the dress shoots.

When you look at the videos showcased in the above two niches, you’ll see that they don’t create videos that sell what they do. Instead they focus on creating content that shares a little about who they are and what they look for – you can quickly find the talent and expertise, and choose to search further into how to use their services.

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12 Ways To Use YouTube To Market Your Photography Business

You’re a photographer. You should market your business with your photographs.

But what about video? YouTube is now one of the top sites online.

With those kinds of statistics, it’s hard for any business owner to ignore YouTube.

And while the most viral videos online are the silly, amazing or downright unbelievable, you don’t have to go viral to have success. What would a few hundred hits translate into your business? Possibly a client or two.

If you haven’t created your own channel yet, head over and do so. Its free and easy to do – take a look at my recent post 10 of the Best YouTube Channels For Photographers to get some ideas on how to set up a good looking channel.

Then start posting. Not sure what to create a video of? Here are some ideas to get you going.

1. Showcase your skills. Have your assistant video a few minutes of posing from a portrait, wedding or commercial shoot. Showcase your talents, and show off the finished image.

2. Share a slide presentation. You can incorporate a series of images into a dynamic presentation perfect for sharing on YouTube.

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10 of the Best YouTube Channels For Photographers

Do you enjoy heading over to YouTube for a break – choose a video and get inspired for the day? You’re not alone. With millions of hours watched every day, there really is something for everyone. I’ve been doing a lot of research on YouTube lately, and in the process found some wonderful channels that you have to check out as a photographer. Know of any more? Leave a comment below – I’d love to find other professional YouTube channels just for photographers.

AJ Wood
Everything Adobe – whether you are looking for tutorials on Lightroom, Photoshop, or even Dreamweaver, these videos will give you hours of ideas.

Bert Stephani
Bert has been adding videos for a number of years; start with his Confessions of a Photographer series for some quick tips on photographing.

PeachpitTV
PeachpitTV provides a huge array of education and informative videos on a wide range of topics. You’ll find how-to’s on photography, and an interview series from some of today’s hottest photographers.

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