Create a Compelling Digital Ad with Photography

Creating a digital ad today can be tough because there are so many ads that constantly bombard people while they surf the internet and while they’re in public. Your ad needs to rise above the competition and stand out in order to get noticed by people who are too busy to pay attention to most … Read more

The Quick & Dirty Guide to Wedding Photography Business Branding

We’ve written about branding at length before, with talk on finding your own niche and sticking to it, as well as several other techniques to help you stand out on today’s complex photography market. Today, however, we’re going to make everything simple and clear for your convenience, with a quick and dirty guide to wedding … Read more

5 Online Photography Portfolio Mistakes to Avoid

Curious to know if you’re at fault for one of these common online photography portfolio mistakes? Read on – about loading time, the importance of contact information, the vital presence of passion, and plenty more errors that many otherwise skilled and professional photographers can succumb to. Bear them in mind, when you work on articulating … Read more

Making the Most of Your Wedding Portrait Photos: 3 Trends in 2014

As many artists will tell you, wedding portrait photos are an art in and of themselves. They are very important to the clients, of course, and can also greatly enrich your portfolio and enhance its overall value. That’s why, for today’s post, we’re taking a look at three trends that have been dictating the rules … Read more

5 Tips on Building the Best Photo Portfolio Website

Say what you will, but building the best photo portfolio website is still important, even in 2014 – the day and age of social media, mobile apps and all other great digital trends. Why does a good website still matter? The answer is simple enough and has a lot to do with one of the … Read more

How to Relocate Your Wedding Photography Business in 3 Steps

How to Relocate Your Wedding Photography Business in 3 Steps

No one’s saying they’re easy steps, but we’re saying it’s definitely feasible to relocate your wedding photography business. Now, if you’re interested in wedding photography and the business aspects of this field, you already know that the issue of location is very important. It’s relevant for a wedding photographer’s digital marketing efforts (think location searches), … Read more

3 Updates on Social Media Tools for Wedding Photographers

We’ve written about social media tools for photographers before, but here are some fresh updates for you, for summer 2014. The wedding season is upon us and we bet you’ll come out at the other end with some great new material to showcase all over the Internet. Check out our three tips, which will hopefully … Read more

The Lowdown: What Are the Setup Costs of a Photography Startup?

Are you really a professional photographer, or are you a passionate amateur – but one who’s ultimately pretending to be a pro? Often enough, the one differentiator between pros and amateurs is working up the courage to start a legal photography business. It’s not enough to have a camera, website, Facebook page, and a couple … Read more

The One Trick to Get Your Wedding Photography Clients to Follow the Rules

Have you ever had to deal with those kinds of nightmarish wedding photography clients that you just couldn’t convince to follow the rules, no matter what approach you took? You tried sweet talking them and they just got even more relaxed about the rules. You tried to be more firm about your principles (think punctuality, … Read more

4 Best Practices for Wedding and Event Photography

4 Best Practices for Wedding and Event Photography

During the past few years, the recession and economic turndown notwithstanding, it’s become ever clearer that event photography in general, and wedding photography in particular, have turned very competitive. It’s not just the fact that money is harder to come by generally speaking – there are now more hobbyists turning pro than before, since (semi-)professional … Read more